HotEnough.org

I am sure it's possible to meet many nice people through online dating services, but this is rediculous! It's all smoke and mirrors...

"Since when do über hotties need a specialized online dating service? If evolutionary psychology and People magazine teach us anything, it’s this: When it comes to hooking up, the only thing the most attractive of the species need do is walk outside.
Hence the intrinsically flawed business model behind HotEnough.org, a matchmaking Web site exclusively for “fit, good-looking people.” Access to this database of desirability is granted to those ranked 8 or higher by HotEnough.org’s current members — those symmetrical few who themselves land on the high end of the Bo Derek periodic table. Only then are you allowed to pay $9.95 a month for the privilege of e-hitting on the site’s 1,000 or so members.
Strategy is the key to my success — honed from an embarrassing amount of years lurking on bulletin boards and social networking sites. As more people post their personals, online dating has gone from just trying to hook up to deeply layered game theory. Niche sites like HotEnough.org may seem like a tempting, time-saving filter — eliminating the risk of dating, or Heaven forbid, falling for, a genetic inferior. But like so many other things on the InterWeb, it’s an illusion.
HotEnough.org is going to fail, and not because it caters to a niche crowd. Hey, I read “The LongTail: Why the Future of Business is Selling More” by Chris Anderson (OK, I just read the Amazon review). This millennium, it’s all about serving niches. Certainly, there are plenty of successful specialized, online dating sites outside of the big catch-alls like eHarmony and Match.com, JDate, FarmersOnly.com, Gothic Match and Green Friends.
HotEnough.org is going to fail because Darwin says so. Any skin-deep beauty seeking love on the Internet is guaranteed damaged down to the bone. Yeah, yeah, they’re soooooooo busy, they “just don’t have time” to meet attractive equals offline. Guess what? Making movies is a major time suck, yet Johnny Depp sure didn’t meet Winona Rider, Kate Moss or Vanessa Paradis in cyberspace. Non-psychotic pretty people don’t seek peer validation from exclusive dating sites. They’re busy adopting third world orphans and designing clothing lines for H&M.
Meanwhile, for us above-average-to-ugly people, the Internet is a viable and respectable place to find love or something like it. It’s what Al Gore intended. Unlike those out-of-touch few who doubt the Internet’s ability to help you find a real world mate, I totally buy the empirical proof. Heck, I am the empirical proof. The Internet provided me with at least two decent relationships and countless ego-boosting flirtations. (Seeking peer validation is perfectly acceptable for us 7s and under.) "

http://www.msnbc.msn.com/id/18313055/